CITATION
Dr. Maria Victoria U. Rosas
It is a rare individual who will remain streadfast in pursuit of his or her dream. Rarer still, is an individual who maps out his career path and patiently accomplishes what is needed to realize a dream.
Dr. Maria Victoria Rosas, DBE is one such person.
A lady with a commanding presence yet an amiable approach to people. Rosas has spent more than two decades bestowing knowledge to future generations of business people. The key to her longevity is passion. If you love what you do, you will not notice time passing,and not be weary of your tasks. Instead you enjoy and grow as a person and a practitioner in your field. Undoubtedly, Rosas' passion to teach and engage students in learning is witnessed in the tapestry that is etched in her years in the academe.
Her storied career in teaching began in 1988. A BA Economics graduate from Adamson University (cum laude), Rosas didn't have to look far. Colegio de San Juan de Letran, the oldest college in the country, is where the young Rosas first decided to impart her knowledge. And she hasn't stopped since. Now a full time professor of Economics, Finance, Research, Global Trade, and Marketing Management, she still manages to assume different administrative functions in the school. She also taught Managerial Economics and Global Trade in the Letran Graduate School from 2007 to 2012. She even served as special lecturer in Management and Marketing at Letran Calamba's graduate school. Currently, she also teaches at the Philippine Women's University (Economics, Strategic Marketing Management, Research, and Thesis Writing) and Lyceum of the Philippines University (Organizational Development, Management, and Economics).
Ever the dynamic and prolific educator, she has been involved in student activities, authoring books, doing research, and conducting seminars,. Without doubt, Dr. Rosas has shown and proved her love for the academic profession and for the youth,.
In 2005, Rosas became Dean at Letran Bataan as well as Dean of the Graduate School of Business at Letran Manila (2005 – 2008) and of the College of Business Administration and Accountancy. These are positions she held for more than five years. In 2011, she was appointed as the Registrar of the Colegio de San Juan de Letran.
Her dedication to Letran, its values and ideals, contribute significantly to raising the school's level of academic excellence in all endeavors. Her passion has somehow made a mark on her students and inspires them to set high standards for themselves to realize the fullest of their potentials. As a result, Letran continues to affirm its place in the pantheon of esteemed educational institutions in the country.
For all her contributions, the 51-year old mother of one maintains an air of simplicity that belies the many awards she has gathered all these years.
Women of the Year in 2001 by New Life Incorporated
Competent Professor (2003)
An Outstanding Educator (2006)
An Outstanding Alumna (2013) from Adamson University, her alma mater
The DIPLOMATE in Business Education in 2011 by the Philippine Council of Deans and Business Educators.
Philippine Council of Deans and Educators in Business
Association of Marketing Educators
Executive Council of Business Educators NCR
Professors World Peace Academy
CSR lecturers of the Philippines to name a few.
All the aforementioned accomplishments reflect only a fraction of the diligence, hard work, and dedication that Dr. Rosas has shown in her years as an educator and as an integral part of Colegio de San Juan de Letran community. It is therefore fitting to honor her, and recognize her achievements in the field of marketing education. In a tribute to her work, the Philippine Marketing Association will award her with the prestigious Agora on October 21, 2014, In relation to this year's theme, Jewels in the Marketing Industry, Rosas and other game changers in Marketing will be acknowledged for their work, which, "illuminates dedication, inspiration, motivation, and commitment in innovations, ingenuity, and infallible growth."